March 21 2018
Evelyn Gosnell, head of product development and behavioral science at Shapa, explains the science behind the new, numberless scale.
Colorful new kicks may look sleek on shelves and in the pages of our magazine—but how do you know which ones are best for you?
By running in them, of course! But with so many styles, it’s not practical to test out every shoe. When you’re buying a new pair, it can be tough to even know where to begin.
In an effort to help you narrow down your search, we worked with Julie Cattell from Milestone Running, a running store in San Diego. Using real runners as our guinea pigs, Cattell recommended shoes that met their basic needs and then they chose their favorite styles.
Milestone Running was opened in June of 2013 in San Diego’s North Park neighborhood by Chad Crawford and Greg Lemon, whom Cattell calls two of the coolest guys on the planet. Cattell was the first employee at the community-centric store. “The owners both have a passion for the sport and being good to people and the community they live in,” says Cattell, who’s worked in the running industry for nine years. If you’re in the area, stop in for a shoe fitting—Milestone Running’s specialty..
Whether you like extra cushion or a firmer structure; whether you’re ramping up for a major race or working through injuries; or whether your ankles roll or you hate heavy footwear—we’ve got you covered. No matter your feet, there’s a shoe that’s sure to fit!