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Brooks Running Serves Its First Boston-Inspired Shoe

After making a splash with the Launch 2 earlier this year, Brooks Running unveiled its first-ever Boston-inspired shoe—the Brooks Lobster Launch 2 ($100), available April 3rd in specialty running stores around Boston, at the company’s expo booth over marathon weekend, as well as brooksrunning.com.

“The Lobster Launch 2, our first shoe celebrating the Boston Marathon, joins the ranks of the Freedom Adrenaline GTS and the London Ghost 7 in the Brooks Running Pheidippedies collection, honoring the world’s most iconic marathons,” says Shane Downey, Senior Business Manager. “Through imagery of the New England lobster and product details inspired by the region’s famed fishing industry, the Lobster Launch 2 embodies the toughness and resiliency of the Boston Marathon.”

Take a peek at the main course!

Team WR

Team WR

Team WR represents the Women's Running staff and community behind the magazine and womensrunning.com. The team was created in July 2014 when Women's Running underwent its first re-design since it debuted in 2009. Collectively, Team WR has run everything, from marathon, to half, to novelty runs, to ultras, to 10K and 5K races, to obstacle events, to triathlons.