At a time where
charitable giving may be threatened by a shaky economy, Brooks Sports has eschewed
this uncertainty and stepped up to pledge its support in the fight against
With the launch of
the Brooks For Her collection of performance running apparel, the company
introduces a fitness and fashion savvy line accented by a pink and fuchsia
ribbon icon, indicative of the greater good behind the gear.
For each Brooks For
Her piece purchased from March through December 2009, Brooks will donate a
percentage of the price to three pre-selected charities supporting breast
cancer research and support services. Consumers—whether they purchase a
collection piece or not—are welcome to vote during this time frame at www.brooksrunning.com/bfh to
decide the percentage of the total donated funds each charity will receive.
The Brooks For Her campaign runs from March 1, 2009, through December 31,
2009. For more information about the Brooks For Her collection or the voting
process, please visit www.brooksrunning.com/bfh.